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Who's in Charge Here? How Motivations Shape Instances of CEO Activism
DaBaldo, Clare
DaBaldo, Clare
Abstract
CEO activism is an exists within the relationship between the CEO and their stakeholders. Through a case study analysis, I seek to understand how a CEO’s motivations to engage in activism shape its delivery and structure. In the case of Apple CEO Tim Cook speaking out about the Indiana Religious Freedom Restoration Act, I find that Cook’s altruistic motivation to speak out publicly against the bill is indicative that the CEO activism was used as a tactical maneuver to influence stakeholders. In the case of BlackRock CEO Larry Fink, I find that Fink’s client-driven motivations to issue his annual letter to CEOs reveals that the activism was used as a tactical maneuver to respond to his stakeholders’ motivations. Through this study we see that the motivations behind the CEO activism largely contributes to the delivery of the activism itself.
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2020-05-01
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Government