•  
  •  
 

DOI

https://doi.org/10.25774/2dd3-7a69

First Page

49

Last Page

61

Abstract

The purpose of this study was to explore college drinking from the perspective of sorority women, including delving further into situational or contextual conditions related to the environment where drinking occurs, and examining the extent to which gender influences associated behaviors and choices related to drinking. Data collection occurred through three focus groups; in all 25 undergraduate sorority women participated. In addition, six focus group participants volunteered to take part in individual follow up interviews. Findings illustrate the prevalence and influence of a male dominated drinking environment, specifically identified within fraternities, and highlight sorority women’s awareness of gender differences and subsequent choices. Implications for college administrators and health educators responsible for campus programming and prevention efforts are provided.

Share

COinS