Publication Date
September 2011
DOI
https://doi.org/10.25774/h66w-0536
First Page
15
Last Page
25
Abstract
This study examined group salience (i.e., prominence, relevance) as a moderating variable in intergroup contact between fraternity/sorority members and non-members. Specifically, it examined how salience moderates the relationship between non-member perceptions of intergroup contact and stereotypical behavior of fraternity and sorority members. Results revealed little support for membership salience as a moderator of non-member perceptions of contact quality with members and non-member perceptions of stereotypical member behavior. Main effects were found regarding non-member levels of trust and self-disclosure and perceptions of fraternity/sorority members as deviant.
Recommended Citation
Warber, Katie M.; Taylor, Melissa E.; and Makstaller, Dana C.
(2011)
"A Social Identity Approach to Intergroup Contact Between Fraternity and Sorority Members and Non-Members,"
Journal of Sorority and Fraternity Life Research and Practice: Vol. 6:
Iss.
2, Article 4.
DOI: https://doi.org/10.25774/h66w-0536
Available at:
https://scholarworks.wm.edu/oracle/vol6/iss2/4
