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Researchers have long been interested in individual difference variables as predictors of creativity. The focus of most studies has been on the later stages of creativity process through which creative ideas are transformed into tangible forms, but until recently a very limited empirical base existed to answer questions about why some individuals come up with creative ideas more often than others. The present study examined individual difference predictors of creative ideation among high ability undergraduate students and tested the role of well-being as a moderator in explaining these relationships. Three main findings are revealed. First, openness and extraversion were significantly associated with creative ideation, both positively. Second, creative ideation was also predicted by creative personal identity. Third, subjective well-being had both main and moderating effects on creative ideation. It moderated the relationship between creative personal identity and creative ideation.