In this critical discourse analysis (CDA), we examine 140 inter/national social sorority and fraternity organizations and their messages– and lack thereof–regarding lesbian, gay, bisexual, transgender, and queer (LGBTQ+) identities and issues. Just 1.24% (507) of total posts (40,778) during 2020-2021 were about LGBTQ+ identities and issues. Despite the immense increase in LGBTQ+ recognition for most sororities and fraternities during Pride Month (June), CDA allowed us a criticality of these messages, both within and outside of Pride Month. Recommendations include being explicit about “LGBTQ+” framing, and also call for continued research to understand how organizations and members engage online.
Goodman, Michael A.; George, Aaron; Simi Cohen, Sarah; and Bonamy-Lohve, Lorae V.
"Beyond June: (Re)Visiting Sorority/Fraternity Messages About LGBTQ+ Identities and Issues from 2020 - 2021,"
Journal of Sorority and Fraternity Life Research and Practice: Vol. 17:
3, Article 4.
Available at: https://scholarworks.wm.edu/oracle/vol17/iss3/4